Dawn Perry
A brand leader who has lived the operational reality.
Three decades of experience have taught Dawn that the most important brand decisions are often made far from the marketing department.
The perspective
From the strategy room to the line.
Dawn has led brand and marketing at enterprise scale, including CertaPro Painters, Anywhere Real Estate, ERA Real Estate, Avis Budget Group, Scholastic, and Time Inc. Her experience crosses the entire franchise ecosystem: corporate executive, franchisee, operator, and advisor.
She also holds a master chef certificate from The French Culinary Institute. That training sharpened a conviction that now sits at the centre of BrandArc: the best strategy is patient, but the experience has to work under pressure.
Selected experience
- Brand and growth leadershipCertaPro Painters
- Cross-brand marketingAnywhere Real Estate
- Chief marketing leadershipERA Real Estate
- Marketing leadershipAvis Budget Group · Scholastic · Time Inc.
- Firsthand franchise ownershipThe Little Gym
BrandArc Consulting